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Case Study: E-Commerce Expansion for a Retail Store


Client Overview:

A fast-growing retail store looking to expand into the online market to reach more customers. However, they lacked a professional website and an integrated online sales platform.


Challenges:

  • No online presence, leading to reliance on physical sales only.

  • Manual inventory tracking, making it difficult to sync stock availability.

  • Limited payment options, restricting customer flexibility.


Solution Provided by Cloudworks Africa:

  • Designed a responsive e-commerce website with a modern and user-friendly interface.

  • Integrated real-time inventory management, allowing customers to see available stock.

  • Added multiple payment gateways, including mobile money, credit cards, and PayPal.


Results & Impact:

300% increase in online sales within the first three months.
Automated inventory updates, reducing stock mismatches by 95%.
Faster order processing, leading to a 60% increase in customer satisfaction.

  • Client
    ShopNex Retail
  • Budget
    GHC 5000
  • Duration
    In-Use

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